Pinnacle Makes $800,000 Investment to Keep Memphis Seniors Safe

Pinnacle Financial Partners recently joined the Senior Housing Crime Prevention Foundation (SHCPF) in Memphis and is helping to protect seniors by funding the Senior Crimestoppers program for residents of a local senior housing complex.

The SHCPF provides safe and secure living environments for senior living community residents, many of whom are low- and moderate-income individuals, through the operation of Senior Crimestoppers.

Pinnacle’s investment of $800,000 will allow Luther Terrace, located at 3907 James Road in Memphis, to administer the program to its residents. Senior Crimestoppers has reduced all aspects of crime in participating facilities by 94 percent.

“Our residents’ safety has always been our top priority, and Senior Crimestoppers will be a wonderful complement to our existing efforts,” Luther Terrace Manager Michaela Gray said. “We certainly appreciate the investment Pinnacle has made to prevent crime against the elderly in our community.”

The program provides residents with personal lockboxes; an anonymous tip line for reporting incidents of abuse, neglect, fraud, theft and vandalism; and effective, ongoing education and training for staff members and residents. Tipsters who help solve or prevent incidents receive a cash reward.

 “Making a difference in the communities we serve is important to Pinnacle, and that includes ensuring that local seniors have a safe and secure living environment,” said Lisa Foley, Pinnacle’s area manager for client services in Memphis. “Luther Terrace is fortunate that its incidents have been few and far between. We are pleased to provide the resources to help deter incidents before they happen.”

SHCPF provides a vehicle for banks to earn Community Reinvestment Act (CRA) consideration. This program allows banks to serve an underserved segment of society, senior housing residents, who have been classified as a low- to moderate-income group. 

About Pinnacle

Pinnacle Financial Partners provides a full range of banking, investment, trust, mortgage and insurance products and services designed for businesses and their owners and individuals interested in a comprehensive relationship with their financial institution. Pinnacle’s focus begins in recruiting top financial professionals. The American Banker recognized Pinnacle as the third best bank to work for in the country in 2015.

The firm began operations in a single downtown Nashville location in October 2000 and has since grown to more than $8.5 billion in assets at Sept. 30, 2015. As the second-largest bank holding company headquartered in Tennessee, Pinnacle operates in the state’s four largest markets, Nashville, Memphis, Knoxville and Chattanooga, as well as several surrounding counties.

Additional information concerning Pinnacle, which is included in the NASDAQ Financial-100 Index, can be accessed at www.pnfp.com.

About the Senior Housing Crime Prevention Foundation

Not only does the Foundation impact the lives of the elderly in long-term care facilities, but it also impacts the community through the CRA-qualified securities it purchases on behalf of bank partners. As of June 30, 2015, the community impact has reached approximately $183 million, which goes to provide affordable home mortgages for low- to moderate-income families, affordable healthcare services, small business development and other economic development projects. For more information about the foundation, visit www.SHCPFoundation.org or call 877-232-0859.

About the Senior Crimestoppers program

Senior Crimestoppers is a multi-faceted, crime prevention program that protects the elderly from theft, abuse, neglect and financial exploitation and is administered by the Senior Housing Crime Prevention Foundation. For more information about the program, visit www.SeniorCrimestoppers.com or call 800-529-9096.

 

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